THE MAKING · MORBI, GUJARAT · 25 YEARS

Lasting Excellence.

Behind every Storico Porcelain USA tile is a fully-integrated plant in India's ceramic heartland — infrastructure, technology, testing and craft, working as one. Here's how a design becomes a container-ready floor.

See how it's made
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01 — THE FOUR PILLARS

Four pillars, one standard.

02 — FOUNDER'S DESK
“We didn't set out to make tiles. We set out to make surfaces an architect would specify by name — and a homeowner would never have to think about again.”

The FounderStorico Porcelain USA

Trusted by a team of 5,000+ people and partners across 20+ countries, the brand pairs Morbi's manufacturing scale with a designer's eye — and now reaches the US trade manufacturer-direct, quoted in inches.

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of fired-clay craft

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collections in production

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designs, shade-matched

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countries supplied

See what the standard produces.

Walk the full catalogue — 600+ porcelain designs across thirteen collections, every size in inches.